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Addiction

An urgent video on Addiction all leaders should watch

Why You Need to Watch This Powerful Video on Addiction — And Why Australia Should Pay Attention

In a world drowning in addiction — to substances, screens, gambling, shopping, and more — we’ve been told the same story for decades: addiction is a disease of “chemical hooks.” Use a drug long enough, and you’re hooked for life. The solution? Punish users, isolate them, and continue the costly “war on drugs.”

But what if that story is fundamentally wrong? What if the real driver of addiction isn’t the drugs themselves, but deep disconnection from family, community, purpose, and meaningful relationships?

A compelling short animated video titled “How Society Keeps People Addicted” (featuring author Johann Hari) challenges everything we think we know about addiction. At just under 8 minutes long, it’s one of the most eye-opening and hopeful pieces you’ll watch this year. I strongly encourage you to watch it with an open mind — perhaps even with a notebook handy to jot down your thoughts.

→ Watch the full video here:

The Core Message: Addiction Is About Disconnection, Not Just Chemistry

Johann Hari dismantles the old “chemical hooks” theory with strong evidence. Hospital patients given powerful opioids for pain rarely become addicts once their pain is gone. The famous “Rat Park” experiments showed that rats living in enriched, social environments largely ignored drug-laced water, while isolated rats became heavily addicted.

★ Key takeaway from the video: “The opposite of addiction is not sobriety. The opposite of addiction is connection.”

When people feel deeply disconnected — from loved ones, community, meaningful work, or a sense of purpose — they often turn to substances or behaviours to fill the emotional void. Modern society, despite being more digitally “connected” than ever, has left many people lonelier, more stressed, and more isolated. This creates perfect conditions for addiction to flourish.

The video also showcases Portugal’s groundbreaking 2001 experiment: full decriminalisation of all drugs, paired with widespread treatment, social reconnection programs, and viewing addiction as a health issue rather than a criminal one. The results after more than two decades have been impressive — sharp drops in overdoses, HIV infections from drug use, and problematic drug consumption.

Why This Message Matters Deeply for Australia

Australia is not immune to these challenges. We have one of the highest rates of alcohol consumption in the world, significant methamphetamine (“ice”) problems, ongoing opioid issues, and rising levels of loneliness — particularly in regional and rural areas, among young people, and in the years following COVID-19.

Yet we also have important pockets of progress that align closely with Hari’s message of connection over punishment:

  • The Australian Capital Territory (ACT) became the first jurisdiction to decriminalise small amounts of illicit drugs (including heroin, cocaine, MDMA, and methamphetamine) in 2022, shifting the focus toward health responses.
  • The ACT has also legalised personal possession and home cultivation of small amounts of cannabis for adults.
  • Several other states run cannabis diversion programs for first-time offenders.
  • Public support for cannabis legalisation has reached an all-time high, with more Australians now supporting it than opposing it.

Australian Initiatives and Campaigns Supporting Reform

Many organisations across Australia are championing this compassionate, evidence-based approach:

  • SMART Recovery Australia – Promotes Johann Hari’s work and focuses on building genuine human connections and self-management. Visit here
  • Australian Injecting & Illicit Drug Users League (AIVL) – National peak body advocating for the health and human rights of people who use drugs. Visit here
  • Ending Loneliness Together – Addresses social isolation, a major underlying driver of addiction. Visit here
  • Alcohol and Drug Foundation (ADF) – Supports evidence-based harm minimisation policies.

Active legalisation and decriminalisation campaigns include:

  • Legalise Cannabis Party Australia – A dedicated political party fighting for full legalisation and regulation of cannabis nationwide. Visit here
  • Legalise Cannabis Queensland and other state branches – Working at the state level to push for sensible cannabis law reform. Visit here
  • Australian Greens – Legalise It Campaign – Pushing a national bill to legalise and regulate cannabis. Visit here
  • Fair Treatment Campaign – Calls for health-based responses to drug use instead of criminal penalties. Visit here
  • Support. Don’t Punish – Global campaign with strong Australian participation, promoting harm reduction and human rights. Learn more

The Case for Cannabis Legalisation and Decriminalisation of Other Drugs

Decriminalisation does not mean “anything goes.” It means removing criminal penalties for personal use and possession, redirecting police and court resources toward health services, counselling, housing support, and community reconnection programs.

Legalising and regulating cannabis could:

  • Shrink the black market and reduce associated crime
  • Generate significant tax revenue (independent estimates suggest hundreds of millions annually) for health and education programs
  • Provide safer, regulated products as an alternative to alcohol and the illicit market
  • End the unfair situation where some Australians access medicinal cannabis easily while others face criminal charges

Portugal’s success and the ACT’s early results show that treating addiction as a health and social issue — rather than purely a criminal one — leads to better outcomes for individuals and communities.

Australia’s National Drug Strategy already embraces harm minimisation in principle. With growing public support and strong evidence, it’s time for bolder action at both state and federal levels.

A Call to Action: Watch, Reflect, and Get Involved

♥ Take the time to watch the video today. Share it with friends, family, and colleagues. Discuss it in your workplace, book club, or community group. Talk to your local MP about moving toward health-based drug policies.

If you or someone you know is struggling with addiction or substance use, remember: connection is powerful medicine. Reach out to SMART Recovery groups, your local health service, Lifeline (13 11 14), or other support networks.

Australia has a real opportunity to lead with evidence, compassion, and intelligence on these important issues. This short video offers a hopeful and practical roadmap forward.

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